brilliant
The AI sales expert for ecommerce
Install in Shopify
Guide better, sell more
with AI everywhere
Break down the barriers of chatbots with AI assistance that lives across your whole store, not just in a chat bubble.
Brilliant helps guide customers from discovery to decision.
SEARCH
Find the right product instantly
Keyword search slows people down. Brilliant understands natural language and images, so shoppers can describe what they want or upload a photo and get relevant results right away.
Powerful enough to sell.
Flexible enough to trust.
Go live fast, define how AI represents your brand, and continuously improve performance through every customer interaction.
Set up in minutes
Install on Shopify, sync your catalog, and start guiding shoppers immediately.
Shape how it behaves
Customize how Brilliant looks, sounds, and behaves across your store.
Learn from every conversation
Turn conversations into insights about intent, friction, and buying opportunities.
Guide beyond barriers
Offer guidance by chat or built into your store in any language, at any time.
Let your customers shop
the brilliant way
Install in minutes. No developers needed.